How Indie.io made finance more accurate and strategic
- 8X forecasting accuracy
- 10 min investor reports
- IndustryGaming
- LocationUS
- Featuring
Amanda HoppeCFO
Indie.io is a fast-growing gaming publisher, managing hundreds of game titles with complex revenue splits, unpredictable timelines, and massive forecasting challenges.
Results
- Forecasting accuracy improved from 25% variance to just 3%
- Investor reports that took a week now take 10 minutes
- Manual forecasting reduced from 7+ people to just one person
CFO
I am in Runway every day. That’s where I get my information. That’s where I plug in everything I learn from meetings—and our CEO does the same thing. It’s our little hub for tracking the health of the business.
Real-time forecasting that adapts to change
Their financial planning was buried in endless spreadsheets. Forecasting required manually tracking revenue from over 100 games, across multiple platforms, with unpredictable launch timelines. Every month, the team spent days wrestling with shifting numbers, only to watch forecasts become irrelevant again within weeks.
With Runway’s intuitive modeling, Amanda built dynamic financial plans that automatically adjust as game launches, revenue splits, and milestone payments shift—eliminating the constant need for manual recalculations.
Impact
- Forecasting accuracy jumped from 25% variance to just 3%
- Revenue and expense forecasts now adjust instantly with game delays
- Leadership makes data-driven decisions easily
Before Runway, our forecasts were just out of hand because of all of the variables and the volume. I’d update revenue for each game manually to get me to my total, but the moment something changed, everything would become inaccurate again. Now, I just move things in Runway, and it automatically updates my cash flow, expenses, and projections. I don’t have to go back and recalculate anything.
Investor reporting in just 10 minutes (instead of a week)
Investor updates took a full week—pulling data from Google Sheets, Cube, QuickBooks, and royalty tracking systems. With numbers constantly shifting, reporting was both time-consuming and difficult to validate.
Runway centralized all financial data into a single source of truth. Now, Amanda can generate real-time investor reports with a single click—delivering accurate, up-to-date insights instantly.
Impact
- Investor reports are now generated in 10 minutes instead of a week
- Real-time financial visibility eliminates last-minute scrambling
- Leadership can confidently communicate financials without second-guessing data
Our investors sent me a spreadsheet template of what they wanted to see every month—and I built it in Runway. Now, it updates automatically, and I never have to rebuild it from scratch.
Cutting forecasting work from 7 people to 1
Forecasting at Indie.io was so complex that seven different people had to contribute—each pulling numbers from different spreadsheets. This often led to misalignment and wasted hours.
Amanda took complete ownership of forecasting by automating everything in Runway. Instead of multiple people debating shifting numbers, one person now manages a real-time, accurate forecast.
Impact
- 7-person forecasting process reduced to a single person
- Leadership alignment—no more conflicting numbers
- Faster, more strategic decision-making
We went from seven people forecasting to just me.
Scenario planning for unpredictable game launches
Game launches at Indie.io don’t follow fixed timelines. Delays can push revenue out by months, impacting everything from cash flow to marketing spend.
With Runway’s drag-and-drop scenario planning, Amanda can now instantly adjust launch timelines and see the impact on forecasts, expenses, and working capital—without breaking a single formula.
Impact
- Game launch delays are instantly reflected in forecasts
- Marketing and funding plans adjust automatically
- More confidence in cash planning—no more unexpected shortfalls
Game launches are unpredictable—some get delayed, others move up, and that changes everything from revenue to marketing spend. At scale, financial planning and analysis can get really complicated really fast, and you have to be very adaptable. Now, I just shift the launch date in Runway, and all my financials move with it.
See how our teams are doing finance better together
