How QuicksortRx automated their finances to gain strategic clarity

As a bootstrapped startup, QuicksortRx initially started with a simple cash flow model, “budgeting like a household.” Making decisions is never easy—but it was manageable. As they grew, their decisions needed even greater levels of detail and accurate projections. Every scenario had to be modeled out manually. And that’s when manually tracking revenue, expenses, and hiring feasibility became a serious bottleneck.

With Runway, QuicksortRx set up automated financial tracking just once—and never had to rebuild spreadsheets again. Data from Gusto and Salesforce now syncs in real-time, eliminating hours of manual work.

Before Runway, strategic decisions took days—or even weeks. They had to manually model out cash flow scenarios in spreadsheets—leading to delays, uncertainty, and missed opportunities.

With Runway’s scenario planning, they now model out what-if decisions instantly—forecasting payroll costs, revenue impact, and growth trajectories in real-time.

The team was trapped in an endless spreadsheet cycle. Each new product launch, hire, or investment decision required hours of manual adjustments—creating unnecessary friction at a time when they needed to move faster. Plus their system wasn’t scalable—they constantly had to rebuild budgets and projections just to keep pace with their business growth.

Runway became their single source of truth for insights—syncing revenue, expenses, payroll, and hiring projections—all in one place. And their model now automatically scales with them.